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Enjoy all your mobile contents bigger and better with The Sero, which rotates from landscape to portrait mode. Stream your favorite playlist from your smartphone to The Sero's powerful 4.1ch speakers for a remarkably immersive experience.  

Samsung The Sero 43" 4K Ultra HD QLED Smart TV

Fully enjoy what's on the screen with the new Matte Display that drastically reduces glare.

Enrich your viewing experience with QLED technology. Whatever you’re watching, it’s all spectacular in stunning QLED picture quality with a billion shades of color with Quantum Dot.

Elegantly minimal in Navy Blue, The Sero is a space-saving stylish addition to any interior.

Vertical Screen with an All-in-1 Floor Stand and Premium 60W Speakers.

The Sero Wheel allows you to move your TV so you can enjoy it in any room of your home (sold separately).

Mirror content for a bigger and better experience from your mobile devices via SmartThings, or pair with your Apple devices to project via Airplay.

Just one tap on the bezel is all it takes to show content from your smartphone on The Sero.

Say goodbye to the black bars that show when you play a video shot from your smartphone on TV. The Sero displays an optimized aspect ratio so you can fully enjoy content, apps and social media on the big screen.

The Sero blends seamlessly into any space. Change your room's vibe with various Ambient Modes.

From color and texture data, to lighting and contrast details, The Sero upscales everything to 4K picture quality by analyzing each scene of your content. It works even if your content source’s quality isn’t 4K.

Experience perfect picture that is automatically optimized for brightness and contrast of the screen depending on the viewing condition and content you are watching.